Kinetic Poster Design
& Flexible Visual Identity


Motion & Graphic design: Gydient (Trà Giang)
Professor: Martin Lorenz
Coach: Verena Kiesinger and Alica Pfister
Course: Move the System - Kinetic poster design
Summer Semester 2020 at Department Design HAW Hamburg



Move The System


View on Behance


This collection of posters was designed by Gydient (Trà Giang) in the course "Move the System - Kinetic poster design" by Martin Lorenz (Animation course by Verena Kiesinger and Alica Pfister) at Department Design HAW Hamburg. Kinetic typography, variable fonts, liquid branding, dynamic identities & generative design are just a few terms that we have come across more and more in recent years. Some have been in discussion for some time, others have just been added. They are indicators of a paradigm shift in communication design. The development from static to flexible.






01 - Poster



















02 - System











Thank you for watching!