TEAM Art director: Gydient & Nhi Bui
Type design: Gydient Copywriter: Adarsh & Toan
CLIENT Personal Project
INDUSTRY Arts & Culture
SERVICE Type Design
Graphic Design
AWARD
ADC New York / Young Ones Award 2019 / Merit
STORY
Over 150,000 kids struggle to lead a normal life due to biological deformities caused by Agent Orange - the deadly herbicid used by the US during the Vietnam War.
The voice of a deformed legacy. Monotype gives these victims a voice of hope with the Agent Orang typeface. Use of this typeface raises awareness about their plight and generates donations.
To create the Agent Orange typeface, we analyzed the anatomy of Amarillo USAF, the font on the American AirForce planes that sprayed Agent Orange on Vietnam, and distorted the proportion of it.